Facebook Messenger for Business

Enhance the brand experience for mobile-first customers

Build rich, engaging chats on an app your customers already use. Unify marketing, support, and sales in one messaging inbox!

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customer communicating with a business via messenger

Chat with users across the entire customer journey on Messenger

Engaging chats that convert

Set automated rules to reduce cart abandonment, send personalized loyalty campaigns, and answer qualifying questions.

Know your customer

Create a pipeline for customer feedback, share updates, and get a 360 degree view of the userbase.

Service and support

Send order confirmations, address FAQ, and schedule appointments seamlessly in one inbox.

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Intuitive business chats happen on Messenger

User adoption

Customers are familiar with Facebook Messenger, so why not be a contact in their inbox? Cut through the clutter and extend your reach to an app that is opened 10 times more than emails.

Respond in real time

Address the mobile-first customer’s needs by automating conversations with chatbots. Hand off only the most advanced requests to a human agent, or set office hours for when you’re available.

Omnichannel capability

Already using something else like SMS, WhatsApp, or RCS? Manage all your APIs in one integration with our Conversation API. Connect with your existing tools and customize your messaging toolkit.

Conversational commerce

Chats can help users browse your shop, make a purchase via Facebook Pay, and get an order confirmation alert in the same conversation. Connect with your CRM or an omnichannel API for personalization.

Convert from ads

Facebook ads help you get noticed. Continue the conversation with your prospects and gain insight across the customer journey.

Extended reach

Even if your customer loses wi-fi, SMS fallback ensures your message gets delivered every time.

Loyalty and rewards

Award your VIPs with personalized offers, seasonal sales, and product announcements.

Actionable analytics

Learn what converts and personalize and enhance the user experience. Stay relevant and learn from your customers.

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Have questions?

How does the Facebook Messenger for Business platform work?

When a person sends a message to a business’s page on Messenger, here’s what happens if the page uses an app to partially or fully automate conversations: Facebook’s server sends webhooks to the URL of the business’s server where the messaging app is hosted. Using the Send API, the app can respond to the person on Messenger.