Why use WhatsApp Business API
One of the world’s largest communications platforms
Display your brandEarn recognition and create trust in your brand by building a WhatsApp business profile to share with the world.
Reach your customersSpeak to customers in real time. Get quick replies, set up automated messages and group chats in seconds.
Rich two-way chatsUse pictures, audio, video and response lists - to create an unmatched customer experience
Security as standardSend time-sensitive messages with confidence. WhatsApp business accounts enjoy end to end encryption so messages can’t be tampered with en route.
Create engaging, programmable two-way conversations
Reduce cart abandonment
WhatsApp messages can help reduce cart abandonment rates by up to 35%. A quick message to gently remind on that dream purchase that wasn’t quite completed can make a big difference to your bottom line.
Reduce churn rate
When you give the people what they want, they want it even more. Improve the customer experience by sending relevant and timely messages to your customers and wait for increased trust and loyalty to follow.
Reduce operational cost
By creating a WhatsApp channel with a simple decision tree built on FAQs, we helped a company in the retail e-commerce space digitize interactions to reduce calls by 26%, significantly lowering call center costs.
All the tools you need to start a conversation with your customers
Conversations at scale
Bring conversations into your entire customer journey by scaling on WhatsApp Business API– get ready to start a conversation with the world.
Integrate with ease
We can help integrate the WhatsApp API into your systems, so you can start delivering immediate, two-way conversations and minimizing customer friction on the path to purchase to the 2 billion WhatsApp users out there!
Have a backup plan
Worried you might not be heard if your customer’s handset doesn’t accept incoming messages from WhatsApp? Relax, we’ve got you covered with SMS fallback to make sure every message gets delivered, every time.
Boost campaign performance using powerful WhatsApp business metrics to help you better understand and engage with your customers. Put analytics to work and map out the perfect, friction free customer journey.
Keep it personal
Improve loyalty, increase engagement, build better relationships and set yourself apart from the competition with rich, personalized messages – the possibilities are endless.
Learn how to engage, inspire, and sustain conversations with customers during and post-COVID with our latest report: Customer experience in a transformed world.
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Frequently asked questions
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- Display your brand
- Reach your customers
- Rich two way chats
- Security as standard