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Privacy & Cookie Notice

By using our websites, products, services, or otherwise by interacting with Us, you consent to the following privacy policy (“Privacy Policy”). Please do not engage in any of these activities if you do not agree with the terms of this Privacy Policy. The Privacy Policy applies to the processing of personal data carried out by Sinch AB (publ) or any of its subsidiaries (“We”, “Our”, “Us” or “Sinch”).

Your privacy is important to Us. The purpose of this Privacy Policy is to inform you about the information We may gather about you, how We may use that information, whether We disclose it to anyone, and the choices you have regarding Our use of the information We collect.

Information Collected by Sinch
In general, Sinch will collect personal data from you based upon our business relationship, your use of the Site, Our services and Our products, as follows:

In order for Us to communicate and provide our services to you or discuss the services you may provide Us with, you will provide us with your contact information and possibly other information about you. Further, in order to access and view some content on the Site, you are required to register with Sinch before the content is made available to you. During the registration process, you are required to provide Us with certain contact information, including your name, address, phone number and email address. We use this information to contact you about the services We offer in relation to which you have expressed interest or vice-versa.

When you contact Sinch customer support (“Customer Support”) using any Sinch client support portal (the “Client Support Portal”), We may ask you for certain information regarding your enquiry, such as your name, email address or telephone number.

What Are Cookies and How Do I Disable Them?

Cookies are files that web browsers place on a computer’s hard drive. You can disable cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. Note that you may be prevented from using the Site or services effectively or at all if cookies are disabled. To see more information on disabling cookies click here.

How do the Site and services use cookies?

Our customer support portals use session cookies containing encrypted information to allow the system to uniquely identify you while you are logged in. This information allows Us to process your online data and requests. Session cookies help Us make sure you are who you say you are after you have logged in. We use persistent cookies, which only we can read and use, to identify the fact that you are an Sinch customer or prior site visitor.

The site utilizes cookies as follows:

Category Party Name Purpose
Necessary cookies Sinch cardboardfish_session User login session identifier
Necessary cookies Sinch _hjIncludedInSample Determines if the user’s navigation should be registered in a certain statistical place holder.
Necessary cookies Sinch CookieConsent Stores the user’s cookie consent state for the current domain
Necessary cookies Cookie Consent cookies.js Determines whether the visitor has accepted the cookie consent box. This ensures that the cookie consent box will not be presented again upon re-entry.
Necessary cookies Sinch cookie_splash_shown Determines if the visitor has seen the cookie splash screen
Necessary cookies Sinch visitorCountry Determines visitors country
Functionality cookies ShareThis _unam Tracking page shares for social media widget
Functionality cookies LinkedIn lang Set by LinkedIn when a web page contains an embedded “Follow us” panel.
Functionality cookies Drift Drift.Targeting.activeSessionSta,
This cookie is used to collect information about how the visitor interacts with the live chat function on the website.
Functionality cookies Drift Drift.Targeting.currentReferrer Allows the website to recoqnise the visitor, in order to optimize the chat-box functionality.
Functionality cookies Drift Drift.Targeting.referrerDomain Allows the website to recoqnise the visitor, in order to optimize the chat-box functionality.
Functionality cookies Drift DFTT_END_USER_PREV_BOOTSTRAPPED Used by the website to detect whether the visitor has had any previous interaction with the live chat function on the website – This is used to optimize the chat function on the website.
Analytical / performance cookies Sinch hjViewportId Sets a unique ID for the session. This allows the website to obtain data on visitor behaviour for statistical purposes.
Analytical / performance cookies Sinch _hjid Sets a unique ID for the session. This allows the website to obtain data on visitor behaviour for statistical purposes.
Analytical / performance cookies Google Universal Analytics _ga,_gd,_gid This helps us count how many people visit by tracking if you’ve visited before
Analytical / performance cookies Google Universal Analytics  _gat Used to manage the rate at which page view requests are made
Analytical / performance cookies  Google Analytics  _utma This works with _utmc to calculate the average length of time you spend on
Analytical / performance cookies  Google Analytics  _utmb This works with _utmc to calculate the average length of time you spend on
Analytical / performance cookies  Google Analytics  _utmc Registers a timestamp with the exact time of when the user accessed the website. Used by Google Analytics to calculate the duration of a website visit.
Analytical / performance cookies  Google Analytics  _utmz This tells us how you reached (eg from another website or a search engine)
Analytical / performance cookies  Google Analytics  _utmt Used to throttle the speed of requests to the server.
Analytical / performance cookies  Google Analytics r/collect This cookie is used to send data to Google Analytics about the visitor’s device and behavior. It tracks the visitor across devices and marketing channels.
Analytical / performance cookies  Google Analytics test_cookie Used to check if the user’s browser supports cookies.
Analytical / performance cookies Doubleclick IDE Used by Google DoubleClick to register and report the website user’s actions after viewing or clicking one of the advertiser’s ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user.
Analytical / performance cookies Facebook tr Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.
Analytical / performance cookies Facebook fr,_fbp Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.
Analytical / performance cookies Google rc::c This cookie is used to distinguish between humans and bots.
Analytical / performance cookies Google NID Registers a unique ID that identifies a returning user’s device. The ID is used for targeted ads.
Analytical / performance cookies Google PAIDCONTENT Registers a unique ID that identifies a returning user’s device. The ID is used for targeted ads.
Analytical / performance cookies  Pardot  visitor_id  The visitor cookie includes the name “visitor_id”, which is derived from the tracking code placed on this site. The value stored is the unique ID for the visitor. For example, cookie name “visitor_id12345″ stores the visitor value “123456789,” where 12345 is the account identifier and 123456789 represents the visitor ID. This cookie is set by our tracking code on visitors and prospects
Analytical / performance cookies  Pardot  pi_opt_in Opt In Cookie: The persistent cookie named “pi_opt_in” is what we use to stay in compliance with the “Do Not Track” initiative
Analytical / performance cookies  Pardot pardot Pardot App Session Cookie: The session cookie named “pardot” is only set if you’re logged into our app as a user (i.e. prospects will not have this cookie set).
Analytical / performance cookies LeadsRX _lab Marketing Attribution
Analytical / performance cookies Drift drifft_aid,drifft_sid,dc Live Chat Functionality
Analytical / performance cookies LinkedIn lang Remembers the user’s selected language version of a website
Analytical / performance cookies Bing MUID Used widely by Microsoft as a unique user ID. The cookie enables user tracking by synchronising the ID across many Microsoft domains.
Analytical / performance cookies Bing MUIDB Registers data on visitors from multiple visits and on multiple websites. This information is used to measure the efficiency of advertisement on websites.
Analytical / performance cookies LinkedIn UserMatchHistory Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor’s preferences.
Analytical / performance cookies LinkedIn bcookie,bscookie,lidc Used by the social networking service, LinkedIn, for tracking the use of embedded services.
Analytical / performance cookies Vimeo vuid Collects data on the user’s visits to the website, such as which pages have been read.
Analytical / performance cookies YouTube yt-remote-device-id,
Stores the user’s video player preferences using embedded YouTube video
Analytical / performance cookies YouTube GPS Registers a unique ID on mobile devices to enable tracking based on geographical GPS location.
Analytical / performance cookies YouTube PREF Registers a unique ID that is used by Google to keep statistics of how the visitor uses YouTube videos across different websites.
Analytical / performance cookies YouTube YSC Registers a unique ID to keep statistics of what videos from YouTube the user has seen.
Analytical / performance cookies Cloud Flare __cfduid The __cfduid cookie is used to override any security restrictions based on the IP address the visitor is coming from. For example, if the visitor is in a coffee shop where there are a bunch of infected machines, but the visitor’s machine is known trusted, then the cookie can override the security setting. It does not correspond to any userid in the web application, nor does the cookie store any personally identifiable information

We also may from time to time engage third parties to track and analyze non-personally identifiable usage and volume statistical information from visitors to our websites to help us administer the websites and improve its quality. Such third parties may use cookies to help track visitor behavior. Such cookies will not be used to associate individual website visitors to any Personal Data (defined below). All data collected by such third parties on Our behalf is used only to provide Us with information on site usage and is not shared with any other third parties.

If you participate in any blog or other forum offered by our website or services, your user ID may be displayed on any content that you post and will therefore be available to the public. Therefore, if you associate your name with your user ID, your name and any related content or posts may be available to the public. You are solely responsible for all liability related to your use of any such blog or forum.

If you send Us correspondence, such as emails or letters, We may collect such information into a file specific to you.

As part of Our services, We sometimes receive information from wireless carriers and operators in order to provision the specific content and data services requested by individual users. All such information is acquired from either the wireless carrier’s or operator’s website or from the user’s mobile device via the wireless carrier’s or operator’s network. This data is usually limited to the user’s cell phone number. In some cases, such as for prize fulfilment for a mobile contest, the user’s mailing address is also provided. The user must explicitly “opt in” through the wireless carrier or operator in order for any of this information to be collected and its use is governed by this Privacy Policy and any policies or procedures of the user’s wireless carrier or operator. In some cases, We may receive authentication information directly from mobile users, including in the form of a personal information number (PIN) previously sent to a mobile user.

We collect information about you when you submit a job application, resume, survey responses or similar information.

If you wish to subscribe to Our newsletters, We will use your name and email address to send the newsletter to you. Out of respect for your privacy, you have the option to unsubscribe from receiving some or all of the newsletters. Please see the “Opt-out” section below.

How We Use Information
We may use data We obtain as described above for purposes relating to our website and services, including (a) providing the website and services to you, (b) facilitating third parties to participate in the provision and improvement of the website and services (including without limitation mobile network operators, hosting partners, and other service providers), (c) raising queries with you, and responding to issues you may raise, whether relating to our services or otherwise, (d) communications relating to surveys and other customer satisfaction-related activities, (e) progressing job applications, to perform credit checks and, (f) verification of personal or business data and payment details and other checks before offering our services to customers.

We will send you service-related announcements when it is necessary to do so. For instance, if Our service is temporarily suspended for maintenance, We might send you an email. Generally, you may not opt-out of these communications, which are not promotional in nature. If you do not wish to receive them, you have the option to deactivate your account.

We will also communicate with you in response to your customer service enquiries, to provide the services you request, and to manage your account.

Disclosures and Sharing of Information
As a matter of policy, We do not sell or rent any of your information to third parties for any advertising or marketing purposes. However, the following describes some of the ways that We may disclose your information in the normal course of providing Our services.

Your personal data may be transferred to and processed by third party providers and suppliers which perform services for Us (data processors), to enable these companies to perform the services requested by Company. Only personal data that is necessary to fulfill the purposes will be provided to these companies. All third party providers and suppliers must follow Our instructions and applicable written data processor agreements and any other agreements that are in place between Us and Our third party providers/suppliers, and must implement appropriate technical and organizational measures for the protection of the personal data. For a complete list of Our data processors, please click here.

We reserve the right to disclose information as required by law or regulation and when We believe that disclosure is necessary to protect Our rights and/or to comply with a judicial proceeding, court order, or legal process. Notwithstanding any provisions herein, We may disclose Personal Data to governmental authorities when required or reasonably requested to do so by such governmental authorities. This Privacy Policy does not apply to the extent that it is in conflict with any law that may be applicable to the Personal Data of a Data Subject.

Sinch processes Personal Data on behalf of its clients (“Customers”), that has been collected by or on behalf of those Customers including Personal Data received from the European Union. With the objective to validate transfers of Personal Data under European data protection laws to countries outside EU and Switzerland we are making available the European Commission’s controller-to-processor standard contractual clauses, commonly referred to as “model clauses” (in the form adopted by decision 2010/87/EU of 5 February 2010 and with Appendices 1 & 2. Any Customer of Sinch who undertakes processing activities on the Sinch platform (in respect of Personal Data which is governed by the European data protection laws), should contact for more details.

Because Sinch is a global company, We may share your information with other Sinch affiliates and business units in other parts of the world in order to provide you with Our services. Your Personal Data may be transferred by Us from your home country to Sinch employees in Sinch offices around the world, who may communicate with you regarding your enquiry. Please understand that We limit access to your Personal Data to only those Sinch employees who We believe need access in order to provide services to you or to otherwise perform their duties.

Data Processor
As Data Processor, Sinch will only process Personal Data pursuant to the instructions of the applicable Customer (for example where We act as a Data Processor in relation to the processing activities of Customers on Our platform). Sinch may use the services of third party Data Processors to process Personal Data in accordance with purposes identified for such Personal Data by the applicable Customer (including but not limited to the provision of services). Sinch will not be responsible for determining the authenticity of any purported Data Subject’s request to access his or her Personal Data. In the absence of express instructions to do so from the applicable Customer, Sinch will not provide a purported Data Subject with access to his or her Personal Data unless it is demonstrated to Sinch’s satisfaction that the applicable Data Controller has refused such access.

Data Controller
As Data Controller, Sinch receives Personal Data about Our business contacts. Sinch owns and controls such Personal Data as stated in this Privacy Policy. In parallel and in accordance with Recital 47 of the European Data Protection Directive 95/46/EC (as amended from time to time of replace by other EU regulation), We shall act as an independent Data Controller with respect to the processing of Personal Data which is necessary for the operation of Our service which shall include any information processed for the purpose of the conveyance of a communication on an electronic communications network or for the billing thereof.

From time to time, Sinch provides messaging services to health care providers, and serves as a “Business Associate” (as that term is defined pursuant to HIPAA Regulations) to such providers in relation to the handling of protected health information (“PHI”) that is made a part of Our services.

Sinch may de-identify or depersonalize data into anonymized and aggregate data that it derives from Customers (“Anonymous Data”). Anonymous Data means data that includes no Personal Data or unique identifiers that could later be used to refer to the Personal Data to which the data was once associated. Sinch uses only Anonymous Data in performing analyses, and may disclose Anonymous Data to its Customers who have requested such analyses and to third parties where We are contractually entitled to do so.

This Site is Not for Use by Children
Protecting the privacy of children is important to Sinch. For that reason, the Site is structured specifically to not attract anyone under 13, nor do We collect or maintain Personal Data on the Site from those who Sinch actually knows are under 13. If Sinch learns or is notified that it has collected information from users under the age of 13, Sinch will immediately delete such Personal Data.

We provide you the opportunity to ‘opt-out’ of having your Personal Data used for certain purposes, when We ask for this information. For example, if you register with Us but no longer wish to receive Our newsletters and/or related communications, you may opt-out of receiving them by following the instructions included in each newsletter or communication or by emailing Us at

We take appropriate technical and organizational measures to guard against unauthorized or unlawful processing of your Personal Data and against accidental loss or destruction of, or damage to, your Personal Data. Sinch uses industry-standard security measures to protect the integrity and confidentiality of any Personal Data it owns or processes on behalf of Customers, including, in appropriate circumstances, the use of firewalls, restricted access, and encrypted transmissions. Sinch limits access to Personal Data to those persons in Sinch’s organization who have a business need to process such Personal Data. However, no company, including Sinch, can fully eliminate the security risks associated with such Personal Data. Due to factors beyond Sinch’s control, Sinch cannot ensure that Personal Data will not be disclosed to third parties. For example, Sinch may become legally obligated to disclose such data, or, despite precautions, third parties may circumvent security measures to intercept or access such data.

We cannot ensure that all of your private communications and other Personal Data will never be disclosed in ways not otherwise described in this Privacy Policy. By way of example (without limiting the foregoing), We may be forced to disclose Personal Data to the government or third parties under certain circumstances, third parties may unlawfully intercept or access transmissions or private communications, or users may abuse or misuse your Personal Data that they collect from the Site. Sinch does not review, comment upon, or monitor its Customers’ compliance with their respective privacy policies, nor does Sinch review Customer instructions to determine whether they are in compliance or conflict with the terms of a Customer’s published privacy policy.

Third Parties
Please be advised this Privacy Policy does not apply to the practices of companies that Sinch does not own or control, or to people that Sinch does not employ or manage. This includes links to other websites on the Site as well as any companies from whom you may have ordered services or products that are transmitted over Sinch’s network, and any companies from whom you may be purchasing telecommunications services. Sinch recommends that you be aware when you leave the Site and read the terms of use and privacy policies of any site, product or service that collects Personal Data.

Changes to this Privacy Policy
We reserve the right to modify this Privacy Policy at any time, so please review it regularly. If We make changes to this Privacy Policy, We will post the revised Privacy Policy on the Site and other places We deem appropriate. All such changes shall be binding on you 30 days after they are initially posted on the Site unless you are a new user, in which case they are binding on you immediately.

If another company acquires Sinch or its assets, that company will (a) process that Personal Data held by Sinch, and (b) assume the rights and obligations regarding such Personal Data described in this Privacy Policy.

Your rights

You have the right to request access to the personal data relating to you. This includes the right to be informed whether or not personal data about you is being processed, what personal data is being processed, and the purpose of the processing. You also have the right to rectify or add personal data if the personal data is inaccurate or incomplete.

You may also request that your personal data be erased if e.g. the personal data is no longer necessary for the purposes for which it was collected, the processing is unlawful, or the personal data has to be erased to enable us to comply with a legal requirement. There are other circumstances where your personal data can be erased; please contact Us if you would like to find out whether your personal data can be erased (see below for contact details). Please note that We may reject your request if the processing is permitted or required according to law or any other relevant legal ground.

You are also entitled to object to certain processing or request that the processing of the personal data be restricted if you believe the personal data may not be correct, if you believe the processing is unlawful, or if you believe that Sinch no longer needs the personal data for the purposes stated in this policy.

If you request access to personal data about you that you yourself have provided and if the personal data is being processed automatically with your consent or in accordance with a contract between you and Us, you may request that the data is provided in a structured, commonly-used and machine readable format and you may also request that the personal data is transmitted to another controller, if this is technically feasible.

Contact Information
If you would like to contact us with enquiries or complaints or regarding your rights, limit or opt-out of certain communications, or if you have suggestions for improving this privacy policy, please send an e-mail to, or fill out the form in the Contact Us link on this website. Once we have confirmed your identity we will use reasonable commercial efforts to address any concerns that you may have in accordance with applicable law. Please note that even if you object to certain processing of personal data, We may still continue this processing if permitted or required to do so by law, for example to enable us to fulfill legal requirements, or fulfill obligations under a contract with you.