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Blog / Rich Messaging

The importance of rich messaging in driving customer engagement

24 Apr 2019 - 1 min read

Our VP Operator Relations, Pedro Carmo e Silva took some time out at the recent GSMA WAS#9 event to talk operator messaging trends with The Fast Mode. Take a look at the video for insight on how the operator messaging market is set to grow in the coming years, what challenges operators are up against, and how they’re tackling them.

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