With the launch of our WhatsApp API we felt it was a good time to release our new documentation site . The old documentation site just wasn’t capable of providing the service you deserve, it was time for a refresh. The first release of our new documentation pages brings better search results, re-organised content to help you find what you need more quickly, and design changes to ensure the…
Type: Blog Article
Did you know that Facebook are closing down their Account Kit service? If your business has an app and uses verification services for securing log in via 2FA or verifying new downloads / signups, this news could well affect how you manage accounts for the remainder of 2019 and into 2020 – so take note! Many businesses use Account Kit to secure log in via 2FA or to verify new app registrations…
Type: Blog Article
We’ve proudly been sponsoring and supporting the Singapore national indoor cricket team over the past few years, thanks to our very own Rajiv Chandrasekar being a key member of the team. Our first foray into the glitz and glamour of cork hitting willow came at the 2017 WICF World Cup, where Rajiv skippered his nation to the Plate playoff. A year later, the Australasia Cup was the tournament under…
Type: Blog Article
In this first part of a series of two blogs we’ll dive into our latest research report to take a look at how consumers are using messaging and what the future looks like. As far back as 2015, pundits predicted the imminent rise of rich texting, or RCS . The new protocol would revolutionize how consumers and companies communicate via texting. Rather than sending a one-way, plain text (or using…, Access/permission, : Even with access to a mobile phone number, many consumers don’t allow or “turn on” notifications. In the US, for example, where banking notifications are widely available to consumers, fewer than half (42%) have set up mobile bill pay alerts. , Awareness, : In some cases, consumers simply aren’t aware that a messaging feature is available, despite clear indications they are open to the idea. This is something we’ll review in much more detail in part two of this series of blogs in a post entitled Analyzing the mobile messaging opportunity gap - 3 key takeaways . The future looks bright for messaging Despite today’s usage rates, consumers are…
Type: Blog Article
Type: Component Page
If you read the last post on our recent research findings, you’ll know all about how consumers are using mobile messaging (or maybe you’ve read the whole report already?) In this second part of our mini blog series we’ll take a look at the opportunities that businesses are missing when it comes to reaching consumers in the ways they crave - we dive into the mobile messaging opportunity gap. …
Type: Blog Article
Our latest research report: Mobile Consumer Engagement 2020 highlighted that not only do consumers welcome many different kinds of personalized mobile messages from businesses, but also that they’re 35x more likely to open them than emails! Yet despite this, businesses have been slow on the uptake and are not providing the kind of high-value, real-time messaging that consumers crave. Our…
Type: Blog Article
Over the past few months we’ve been busy working on a new system to help ensure the technical notifications you receive from us are relevant. Testing is complete and now we’re ready to share it with the world. If you’re looking to tailor notifications to your own specific requirements (and let’s face it who isn’t), then we’ve got you covered at: https://status.sinch.com. Here you'll be able to…, how, we notify you: Email – like the emails we send today, but with each email you’ll also receive a link to manage your subscription so you can remove irrelevant content Text – receive text messages direct to your mobile phone RSS feed / Atom feed – opt in via the subscription button in the interface Webhook – set up a URL that we can post information to and we’ll send information direct to a Slack…, not, be moving clients over to this new system automatically. You will need to sign up and configure your own profile to make sure it’s set up to suit you and the notifications you're interested in. Once subscribed, feel free to let your Account Manager know, so we can edit your current technical subscription. Contact them directly or drop an email to [email protected] This will ensure you avoid… Type: Blog Article
We’re thrilled to welcome Vikram Khandpur to Sinch as he joins our leadership team as our Chief Product Officer. Vikram joins us from Microsoft where he’s spent the last 13 years leading product management teams, most recently on Skype and Microsoft Teams platforms. You can read the formal announcement here and we caught up with Vikram to get to know him better., What attracted you to this new opportunity at Sinch?, Sinch’s accomplishments to date and its potential certainly impressed me. The company has built an amazing network of communications services on top of hundreds of telcos worldwide, and has the right technology and assets in place to meet the rapidly rising demand for B2B and B2C customer engagement services. I could quickly see how I could add value in this opportunity, applying my experience…, Why is now the right time to join Sinch?, Sinch is poised to take advantage of a massive opportunity as business demand for message-based tools that deepen customer engagement and retention escalates. It’s the perfect time for me to help drive product focus and prioritize our engineering investments as the company scales to meet this high-growth opportunity., What have been your biggest achievements at Microsoft and how will this experience benefit Sinch?, The learnings I’ve acquired over the last 13 years at Microsoft have taught me so much about digital transformation and product innovation at massive scale - especially around how people and businesses communicate, how teams collaborate and how developers innovate. I’ve applied all this to serve the needs of distinct audiences – whether consumers, Fortune 5000 organizations, SMBs or developers.…, What do you anticipate will be the biggest changes going from a global giant like Microsoft to a still global yet much smaller company like Sinch?, While Microsoft may seem like a much larger company, it’s made up of hundreds of different smaller and disruptive product teams. Also, Skype, where I led product management for four years following its acquisition by Microsoft, was originally a Swedish company. So in reality, there will be more similarities than challenges at Sinch. You could say we are culturally aligned., Where do you think your expertise and experience leading multi-disciplinary product teams will have the biggest impact at Sinch?, My experience leading, building and motivating large product teams at Microsoft will surely have a direct impact as we scale product and engineering teams to meet the demand ahead of us. But what I bring too is a commitment to putting not just businesses but also consumers at the center of our products - this has always been at the heart of the way I work. This mindset will help provide clarity…, How will you apply your past entrepreneurial experience to the role at Sinch?, My experience as a founder has given me a unique perspective: teaching me how to make the right trade-offs and I’ve deployed this mentality even at the largest organizations where I’ve worked. While Sinch is no longer a start-up, I think it’s important to stay true to that scrappy, entrepreneurial culture for as long as possible so we can keep innovating profitably., Where do you think cloud and mobile will be in the next 5-10-15 years? And how will you help Sinch meet the opportunities ahead?, First, consumers are starting to use chat and messaging apps more - not just to talk to each other, but to communicate with businesses, like taking action on a credit card alert, handling two-factor authentication or interacting with customer support. This is poised for rapid growth. In parallel, organizations are increasingly producing more data, which is driving growth in cloud adoption and…, Given your AI experience, how do you plan on helping Sinch innovate and lead in conversational messaging?, There’s a lot of direct experience which is going to be invaluable. We evolved the Skype developer platform so that brands could build conversational bots and used Microsoft’s assistant, Cortana, to enable predictive replies. That experience using AI to make sense of big data and human interactions has given me unique insight into how we can take advantage of various AI technologies to improve…, You’ll be working out of Seattle. Tell us more about why this location is strategic to Sinch., The West Coast and especially Seattle is home to some of the largest technology brands - many of whom are Sinch customers. This proximity to our customers will positively influence our product roadmap. This is also a great place to invest in talent and technology - all of which will be vital to our success as we scale globally. In the short term, we have plans to actively hire for our product and…, What skillsets/qualifications will matter most for your teams in the future?, I am always looking to hire people with three key attributes; 1) a laser focus on the needs of the customer, 2) ability to think big and 3) a bias for action., What keeps you awake at night?, Ensuring we always have the best, most motivated people in the right roles. We welcome Vikram to the Sinch team!
Type: Blog Article
One of the issues we got to grips with in our latest report: Mobile Consumer Engagement 2020 was consumer attitude towards chatbots. Our research revealed some interesting facts and figures. The full report is available here . If you’re hunting for highlights on how chatbots are being received, the verdict is in. Not only are consumers already using chatbots for everyday transactions, they’re…
Type: Blog Article
