By combining Optimove’s AI-powered CRM Marketing platform with Sinch’s mobile engagement and communication cloud, brands can layer customer data insights and orchestration signals to power personalized multi-channel communications, making each interaction more effective.
Optimove is the leading CRM Marketing Hub, empowering marketing teams to create and manage large-scale, customer-led journeys. Optimove's CRM Journey mapping algorithm leverages AI to autonomously surface valuable customer engagement opportunities, orchestrate self-optimizing customer journeys, and accurately measure the incremental impact of all marketing interactions. Optimove is used by Marketing and CRM experts at more than 500 high-velocity, promotional, data-centric businesses.
Optimove implements a science-driven approach to planning, orchestrating, and optimizing a complete, hyper-personalized CRM Marketing plan. By combining predictive customer analytics, AI optimization technologies and a multi-channel campaign orchestration engine, Optimove helps marketers deliver the right message via the right channel to every customer, every time. The result is customer-led journeys that increase customer engagement, retention, and lifetime value.