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Sinch Named a Leader in the 2025 Gartner® Magic Quadrant™ for CPaaS Third Year in a Row

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For Sinch, This Recognition Reinforces the Company’s Leadership in Orchestrating Intelligent Customer Communications at Global Scale

STOCKHOLM, Sweden – July 24, 2025 – Sinch (Sinch AB (publ) – XSTO: SINCH), which is pioneering the way the world communicates through its Customer Communications Cloud, today announced that it has once again been named a Leader in the 2025 Gartner® Magic Quadrant™ for Communications Platform as a Service (CPaaS). This marks the third consecutive year Sinch has received this recognition.

Sinch powers customer communications for over 175,000 businesses worldwide, processing 900 billion engagements annually. In the last year, Sinch has introduced the following capabilities to help businesses transform their customer engagement:

  • Sinch AI with intentional intelligence for generative writing, sentiment detection, and fraud filtering
  • Sinch Engage, no-code multichannel messaging platform with AI creation and orchestration capabilities
  • Enhanced RCS capabilities, delivering 1 billion messages globally with simplified provisioning
  • Expanded platform integrations with Salesforce, Adobe, SAP, HubSpot and 500+ other platforms
  • Voice innovations including Elastic SIP Trunking and FCC-compliant emergency notification

“We see being positioned as a Leader for the third consecutive year as both recognition of our progress and motivation for what’s ahead,” said Laurinda Pang, CEO of Sinch. “As businesses navigate an increasingly complex communications landscape – from AI transformation to new regulations to evolving customer preferences – they need more than technology. They need a unified, deeply integrated platform they can rely on, innovation that keeps them ahead, and a partner with global reach and local expertise. That’s the commitment that drives us forward.”

The Gartner Magic Quadrant for CPaaS evaluates providers based on rigorous, fact-based research, positioning vendors into four quadrants – Leaders, Challengers, Visionaries and Niche Players – according to their Ability to Execute and Completeness of Vision. We see this analysis as a key resource in helping organizations select the right CPaaS partner for their specific needs.

Get your complimentary copy of the 2025 Gartner Magic Quadrant™ for CPaaS to see how Sinch is evaluated and what this recognition could mean for your business.

Source: Gartner, Magic Quadrant for Communications Platform as a Service,

By Lisa Unden-Farboud, Ajit Patankar, Pankil Sheth, Brian Doherty, 24 June 2025

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About Sinch  

Sinch is pioneering the way the world communicates. More than 175,000 businesses – including many of the world’s largest tech companies – rely on Sinch’s Customer Communications Cloud to improve customer experience through mobile messaging, voice, and email. Sinch has been profitable and fast-growing since it was founded in 2008. It is headquartered in Stockholm, Sweden, with shares traded at NASDAQ Stockholm: XSTO: SINCH. Learn more at sinch.com.

Recent awards/recognition:

  • Sinch named 2025 Adobe Digital Experience Unified Customer Experience Technology Partner of the Year
  • Sinch named 2023, 2024 Adobe Digital Experience ISV Resell Partner of the Year   
  • Sinch recognized as a Leader in the 2024 CPaaS Omdia Universe   
  • Sinch named a Leader in the Gartner® Magic Quadrant™ for CPaaS 2024   
  • Sinch named a Leader in the CPaaS Leaderboard, Juniper Research 2024   
  • Sinch recognized as a Leader in the IDC MarketScape: Worldwide CPaaS 2025, 2023 and 2021 Vendor Assessments.

For more information please contact:

Janet Lennon, Director of Global PR & Communications

janet.lennon@sinch.com | 1.206.914.6175