Is RCS the Future?
RCS promises rich dynamic content, branding, real-time response and a truly app-like experience. No wonder it’s being hailed as SMS 2.0!
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Benefits of RCS
We all know the benefits of RCS, it’s been coming for a while, but the one thing that’s set to make a difference to marketers in particular is the availability of analytics - read receipts and delivery receipts, which means campaign success can be measured!
If you’re worried that customers might not receive your RCS message, don’t panic - SMS will step in to help a hand and make sure it gets through. Thanks to our super smart API, we can make sure the message is always delivered.
With RCS, you can trust that messages are from genuine senders. How come? Well, brands wanting to use their logo or company name will need to register with operators, so everyone is protected from spoofing!
A Hot List of Industry Experts
We teamed up with Pamela Clark-Dickson from Ovum for this one, to make sure we got the absolute latest opinion and insight on RCS and the market for you. Check it out!