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How Can You Sustain A2P SMS Growth?

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Booklet of Ovum's paper: Sustaining A2P SMS growth while securing mobile networks

Putting SMS firewalls to good use just makes sense. As MNOs shut down grey and black routes into their networks for A2P SMS termination, they can take advantage of fully monetized networks and harness price elasticity at the same time.

How Can You Sustain A2P SMS Growth?

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